Jeroen is a creative strategist for culture, heritage & landscape. He shapes how places, stories, and objects are lived and experienced, now and over time.
The Veluwe is one of the most layered regions in the Netherlands, combining nature, culture, towns, heritage, food, and everyday
Spatial • Strategy
The Roman Border: Limes Nexus
A new vision for the Lower Germanic Limes (UNESCO World Heritage). Turning a line on the map into a living network of stories, places, and people.
Branding & spatial
Life in Nagele
Living modern heritage
Nagele is one of the most distinctive villages in the Netherlands. Designed after the Second World War
Spatial • Strategy • Brand
Rotterdam de boer op
Rotterdam de boer op! is an initiative that connects city residents with local farmers, food makers, and sustainable producers. Making
Spatial • Interactive
Anton de Kom interactive
An interactive experience celebrating the life and legacy of Anton de Kom: writer, activist, and voice of resistance.
Spatial • Branding
Veluwe aan Zee
A new name and identity for a familiar place. A rebrand that reconnects people to nature, leisure, and the surprising beauty of the Veluwe’s waterfront.
Museum • Interactive
STAM Gent
A permanent exhibition that shows how the city Ghent grows, changes, and lives through the people who shape it.
Museum
Nationaal Park Rotterdam
A permanent exhibition about nature in the city, showing how wildlife thrives in unexpected places.
Product • Interactive
ADCN Yearbook
A book with feelings. One that hides in silence until you touch it. Created for the ADCN Yearbook, it comes alive through attention.
Sensory • Product
Revivre
I was cycling home one day when a familiar smell suddenly brought me back to my childhood. In an instant,
Spatial • Interactive
De Voorleestent
A magical tent that gives parents and children reading superpowers. Turning every story into an immersive shared adventure.